Guest Onboarding ยท Blueberry

In Conversation:
Leaders & Investors

Candid conversations between Jenna and strategic partners, founders, investors, and industry leaders sharing what actually moves the needle.

Founders Investors Industry leaders

The process

How it works

Step 1 ยท Scheduling

Book your recording slot

We'll send a calendar link and book a one-hour block. The conversation itself usually runs 30โ€“45 minutes, so there's plenty of room for tech setup and a relaxed start.

Book your session โ†’

Step 2 ยท Prep

We send your question list

You'll receive a tailored set of topics ahead of the recording. Trim anything that doesn't feel right, add what you'd like to explore. It's a starting point, not a script.

Personalized to you

Step 3 ยท Recording

The conversation

A free-flowing conversation with Jenna on Riverside. We come in prepared but follow the energy, we likely won't get through every question, and that's the point.

Recorded on Riverside

Step 4 ยท After

We handle everything from here

Our team edits the episode, uploads it, and sends you clips to use however you'd like. We'll also plug your social and media pages when we promote the episode.

Clips sent to you Your pages promoted

Format at a glance

Block booked

1 hr

Conversation

30โ€“45 min

Platform

Riverside

Style

Free-flowing

After the episode

What we send you

Short-form clips

Edited highlight clips from your episode ready to post directly to your social channels.

Social promotion

We tag and plug your social and media pages when the episode goes live across our channels.

All on us

Editing, uploading, and distribution are fully handled by our team, nothing you need to manage.

Sample topics

What we explore

Your prep doc will be personalized, these are examples from past episodes.

Investing & evaluating founders

What actually makes you lean forward when you hear a pitch?
What qualities do unicorn-potential founders have that investors pick up on early?
How do you tell a coachable founder from one who lacks conviction?
What's a red flag when a founder talks about growth?

Building & operating

What systems matter much earlier than founders expect but are usually ignored?
What do founders think they need help with, but actually need clarity on?
If you were starting a company today, what would you do differently in your first 90 days?

The investor relationship

How should founders leverage investors once they have the check?
What can founders do beyond hitting numbers to keep investors engaged?
If you had to pivot, how would you position that to your investors?

One last thing

Have a topic we missed? Reply to your prep email and we'll work it in.

You know this space better than anyone. If there's something you'd especially like to dig into, or questions your clients ask all the time that aren't on the list, send them over!